December 30, 2015

Google Fiber’s New Year’s Resolution: Bring Lightspeed Internet to All

Image from Slash Gear.

























By Megan G.

Public relations teams are the liaison between customer and company, their marketing communications expertise is the key to making a product relatable on a wider scale.  Some brands and products don’t need a ton of PR while others need a little extra help to get the masses on board.

Alphabet (formerly Google) is a vast company with many different divisions branching from it.  Aside from Search, Gmail, Maps, and Android, many of Google’s other endeavors go unnoticed by most of the general public.    

For instance, while Google might have no problem selling their latest Android phone, the mention of more under-the-radar products like Google Fiber will still draw a confused “huh?” from many a consumer.  That might soon change with Google’s most recent re-hire:  Gabriel Stricker.  He is a long-time public relations guru with previous experience both at Google and Twitter and a colleagueship with Yahoo CEO Marissa Mayer.

December 29, 2015

If Apples are to Apples, Is Tim Cook to President?

Image from KLEVINSKAITEJ.



By Tonika R.

President George W. Bush, President Barack Obama... and President Tim Cook? According to a press release by rbb Communications, a good amount of Americans would rather have Apple’s leadership team manage our country instead of politicians.

December 28, 2015

Google and Ford: Shaping the Future of Automobiles

Potential alliance between The Ford Motor Company and Google?
Photo of courtesy of Auto Evolution.
By Nick K.

It has been quite some time since the exciting news of Google’s self-driving car has reached the surface of the Internet. In previous news on Tek Shouts! we covered breaking news about the self-driving car, as well as a progress update on Google’s project earlier this year. So, it feels like taking a breath of fresh air when revisiting news about Google’s self-driving car.

Without further ado, the latest project developments are that Google has paired up with the Ford Motor Company to build a division of self-driving cars. Although it isn’t officially announced yet, many sources like Forbes, Automotive News, and Yahoo News, say that Ford plans to announce the new joint venture at Consumer Electronics Show, on January 5, 2016.

December 23, 2015

Festivus for the Rest of Us, Including Google

Photo via rockieszingers.com


By Justin H.

It’s easy to forget what day it is since everyone mentally checked out sometime around 1:30 p.m. last Friday. Every day is a new holiday, such as Black Friday, Cyber Monday, Green Monday, Red Monday, Blue Monday, etc.

But today is far from another marketing ploy to get us all to spill our bank accounts all over the floor of the local Target. Forget Christmas Eve Eve, today is every anti-consumerist’s favorite holiday. It’s Festivus!

Christmas and Hanukkah are so 2014. All the cool kids celebrate Festivus now, even Google. Just check out the festive aluminum pole right on their homepage.

December 22, 2015

Top Google Searches That Fascinated Us in 2015

Image from Year in Search 2015 on YouTube.

By Rina M.

Suddenly, it’s 2016; which means you can either gripe about an entire month without  holidays or reinvent a new you because, you know, the whole “New Year, New Me” mumbo jumbo.  Yet before we attempt to lose 20 pounds of holiday weight and commit to a job longer than six months, let’s recall the events of 2015 that have branded our history.

December 21, 2015

POLL: What Totally Sweet Name Would You Give Android N?

Image taken at the Googleplex

















By Megan G.

In light of all the holiday sweets heightening our spirits and enlarging our waistlines, let’s discuss the buzz surrounding Android N, the next Android OS set to release in 2016.  In case you don’t know, Google names all of its Android operating systems after sugary treats like Cupcake, Donut, Éclair, and so on.  For Android N, what could the new name be? 

December 18, 2015

eGumball, Inc. Works With Share Our Selves for Adopt A Family 2015

A group of our employees volunteered at the Share Our Selves Adopt A Family event this past Wednesday, December 16th, in Costa Mesa, CA.  

Our team wrapped gifts, sorted food, and helped organize all the donations for Orange County families in need, offering recipients in need some extra cheer during the holidays.

The event’s activities were housed in two large warehouses, where the eGumball team had the task of setting up packages for specific families of Orange County, specifically Costa Mesa.  

Before the hard work began, however, the team was given a run-down of what exactly the Share Our Selves organization stands for.

eGumball, Inc. Serves Up Their 3rd Annual Ping Pong Tournament

The Final 4 in the Men's and Women's bracket!
The overhead lights were turned on, the net was assembled, and the floors around the table were cleared. There was the smell of new rubber on the ping pong paddles and the echoes of shoes screeching across the floor. Soon, we would all watch the ping pong ball flying back and forth, cheering on our fellow coworkers.

Questions started to arise, would last tournament’s champion, our Creative Manager Ra’ad, dominate once again? Or would a new champion be crowned? Only time would tell.

December 17, 2015

Tek Shouts! Reviews Fun Holiday Apps



By Amy Y.

Are you feeling the holiday spirit? Pour yourself a cup of hot chocolate or whip up a peppermint mocha and get ready to unwrap an early present this holiday season.  Tek Shouts! has found the best apps that can make your holiday merry and bright.  

December 16, 2015

Facebook Makes A Local Search Move, Again, Challenging Yelp and Google

The first page of Facebook “Professional Services.”  Image snipped from Facebook. 















By Megan G.

Facebook has released a desktop-only feature to their website that allows users to search for the highest-rated businesses in a certain area.  The site has been dubbed “Facebook Professional Services” and, while the feature might not get any points for originality with that name, it could achieve massive sway in the arena of local marketing. 

December 15, 2015

Quote of the Month: Mark Cuban

Photo courtesy of Entrepreneur
By Nick K.

“Every no gets me closer to a yes.”
-  Mark Cuban

Mark Cuban at his finest. The multibillion-dollar worth man, investor, author, film producer, Dallas Mavericks owner, philanthropist, and star of his own show, Shark Tank, has done it again, sharing his wonderful words of wisdom on success.

After reading through a ton of Mark Cuban quotes, many of which have a natural “Cuban-ism” twist to them, it did take some time selecting just one for this post. Many of Cuban’s quotes are unique because they break the mold of the traditional adages about finding and following your passion.

December 14, 2015

Pixel C Tablet Review: Did Google Drop the Ball?



By Justin H.

We live in a ruthless copycat world, and nowhere is this more readily apparent than the tech industry. You can’t make an innovative new product or gadget these days without all the other companies gunning to one up you. This practice likely dates all the way back to the fellow who invented the cup-and-string telephone!

With the Apple iPad Pro and the Microsoft Surface drawing rave reviews from the critic crowd, it was only a matter of time before Google jumped into the fray and released the Pixel C, a 10.2-inch tablet that runs on Android 6.0 Marshmallow. This is Google’s first tablet made without the help of Samsung or HTC, meaning Google not only provided the Android OS, but also the hardware for this brand new gadget!

December 11, 2015

Black Friday, Cyber Monday, and now Green Monday?

Photo courtesy of  Style Caster.
By Nick K.

With the holiday season in full swing for the past couple of weeks now, many gifts have been purchased for those close to us, as well as gift cards for those you don’t know how to shop for. 



With the major holidays drawing closer and closer, is there any glimmer of hope for those who still need to find those perfect gifts for their loved ones?

Luckily, there is indeed hope for you to complete your holiday shopping with the help of Google. They can make your shopping experience less stressful on even the most hectic of shopping days, including this past Black Friday! However, for those who skipped out on Black Friday and Cyber Monday deals, there’s still hope for discounted items on Green Monday!

December 10, 2015

Innovator of the Month: Darren Pleasance

Image from Bright Ideas.

By Megan G.

Who is Darren Pleasance?

Darren Pleasance is the Director of Global Customer Acquisitions at Google.  He acts as the company’s expert in international customer service, but his goals may be a little smaller than you would expect.  Pleasance’s focus echoes one of Google’s primary goals:  to help small and medium-sized businesses (SMBs) grow through Google products such as search, advertising, and YouTube. 

This Google exec was formerly the leader of McKinsey and Company’s North American Marketing & Sales Practice, as well as the founder of its SMB Practice.  Pleasance is a highly experienced business consultant and marketer who have helped SMBs across various industries with sales marketing, market intelligence, and support.  Now, he helps small business owners across the world through Google!

December 9, 2015

Tek Shouts! Has Hit 100,000 Page Views!


By Justin H.

Today is a day of reflection, for on this day, December 9, 2015, our beloved Tek Shouts! surpassed 100,000 total page views! Considering we started covering all things tech just over a year ago, the Tek Team is elated with the progress up to this point.

As we continue to bring our readers the latest and best of tech industry news with our own spin on it, we are always looking for ways to take Tek Shouts! to the next level. Posting content every day has been extremely beneficial, as have all of our content marketing efforts. The next task of order is to build up that all-important email subscriber list!

On this day of reminiscing, let’s have a look back at our most successful blog posts in terms of traffic, shall we? It’s always great to look back on past articles, because no one wants old posts to fade into oblivion once they disappear from the home page. That’s blogging 101!

December 8, 2015

Google Helps You Navigate Through the Daze of Holiday Shopping

What’s Your Strategy for Holiday Shopping This Year? Image by Fearless Fashionista

By Jessie D. S. 

It’s the holiday season—so whoop-de-do? For many this means entering the hyperbolic thunder dome of congested parking lots, seemingly infinite lines, and the hustle and bustle of heightened holiday tempers. “If only Christmas could come without ribbons, tags, packages, boxes, or bags!” thinks every eerily silent shopper who has to wait in unbearably long lines.

Sure, this could have been avoided had you stuck to the carefully constructed plan you crafted last year while facing the exact same situation. “Holiday shopping commences in September!” you hopefully exclaimed, “None of this holiday shenanigans next year!” Easier said than done, right?

December 7, 2015

4 Google Maps Features You Can’t Live Without!

Photo courtesy of  SearchEngineLand.
By Nick K.
It is no surprise that Google Maps is one of the top navigation apps in the tech world. Time and time again, Google Maps is always ahead of the competition in terms of new features and accessibility, but, most importantly, the app is free and has no ads.

Since Google keeps on implementing updates for Google Maps, it is often easy to miss out on some incredibly useful features they have. To save you the time and effort, the Tek Team has created a list of some features you might not know Google Maps has!  

Indoor Maps

Starting off our list is Google Maps’ indoor maps feature. The app has the ability to not assist with street directions, but also navigating the great indoors. This type of feature is ideal for navigating a large outlet mall or shopping center, helping you get around instead of fighting the hordes of holiday shoppers just to find a directory.  

Photo courtesy of Google Maps.

December 4, 2015

Google Cardboard Just Made Your Camera Roll More Exciting

By Justin H.


I was as thrilled as you are when I found out smartphones were able to capture panoramic photos. Finally, my stunning imagery could be seen on a 360-degree scale! I could not only Instagram my Chipotle burrito, but people could bask in the restaurant’s ambiance right along with me!
  
Unfortunately, my world came crashing down when I suddenly realized even the best of iPhones and Androids could not counteract my shaky hands. Thus, my panorama shots often look as if I sneezed halfway through taking the photo.

I know I was also not alone when I chuckled at Google Cardboard when it was released. The typical first impression would be to scoff at the notion that any cardboard-based virtual reality gadget could become relevant in today’s age of high-tech toys!

December 3, 2015

Tek This Out! Google’s New Approach to Ads

Often times when using smartphones, we are pestered with ads. How obnoxious – they are! We are rudely interrupted when browsing the Internet on our smartphone or when using apps, and unless we want to pay actual money to get rid of them, we are hopeless. Thankfully, our phone calls and text messages are not hampered by these ever obnoxious and pestering ads.

So, clearly pop-up ad formats aren’t all that successful for users. The ads turn users away from using an app, which is a lose-lose situation for both the app creators and users. An app might have everything going for it, such as great UI and accessibility for users, but the annoying amount of ads can turn users away from ever using it.

December 2, 2015

Have Tons Of Holiday Fun With Google's Santa Tracker Website

The countdown.  Hi, Pegman!  Image from Santa Tracker.













By Megan G.

So, I had the best job this morning.  I got to play around with the Google Santa Tracker, where anyone with an internet connection can “explore, play and learn with Santa’s Elves all December long” and, sweet sugar plums, it’s so much fun.  


December 1, 2015

Customer Question of the Month: Google+ Redesign



By Justin H.

Many speculations have been made of the new Google+ layout, as the social media platform continues to search for its niche. 

We have covered the ballyhooed redesign here at Tek Shouts!, but the jury is still out on its effectiveness. One demographic that appears to be affected the most in its early stages is business owners.

Announced on November 17, the Google+ redesign was aimed at simplifying the use of Collections, Communities, and your home stream. Some of the new features include the ability to create and edit communities on Android devices, multi-login on iOS, the ability to share public posts on other networks, new notifications, and a few other tidbits.

However, the glaring issue is that local business reviews are no more, which brings about the question: What does the new Google+ format mean for my business?

eGumball Employees Go Skydiving

A team of eGumball employees went skydiving over the Thanksgiving weekend! The jump took place in Camarillo, CA, and four employees participated. Here's our very own Marco enjoying the jump down. There doesn’t seem to be any fear in his eyes as he takes in the breathtaking scenery around him. What an exhilarating experience!

If you're interested in going skydiving, contact the team at Skydive Coastal California and set up an appointment.

video


Have you ever been skydiving? What was your experience like? Let us know in your comments!