|A commuter, searching for the local coffee shop to start his morning. Local marketing is all about mobile.|
By Megan G.
The primary goal of online marketing agencies is to get clients found in Search. Agencies with local focus, such as eGumball, Inc., do so by implementing tools like Google My Business and other local directories. However, traditional modes of SEO (search engine optimization) might not be enough to rank locally, thanks to the ever-increasing presence of mobile tech.